Strategic Brand & Visual Design That Tells a Clear Story
This collection highlights a range of brand identity, event branding, and marketing collateral designed for service-based businesses, nonprofits, and organizations. Each project focuses on clarity, consistency, and elevated visuals that support communication, engagement, and growth.
Seeds of Hope Counseling
Brand & Website Redesign
Client: Seeds of Hope Counseling (Texas + telehealth services)
Scope: Logo redesign, website redesign & development (Squarespace)
Overview:
Seeds of Hope Counseling is a growing counseling practice rooted in healing, restoration, and meaningful growth. The client came to me seeking a refreshed visual identity and a more polished, cohesive online presence that reflected their compassionate, trust-building approach.
Challenge:
The original site and logo did not fully represent the client’s professional services, approachable brand personality, or multi-state reach. The goal was to create a visual identity and digital experience that felt warm, confident, and easy to navigate for potential clients seeking support.
Solution:
I redesigned the logo and rebuilt their Squarespace website to:
Convey a comforting, hopeful brand through color, typography, and logo symbolism
Improve usability and clarity across service pages
Streamline pathways for booking sessions and learning about practice specialties
Results:
The new design strengthens the organization’s brand presence online, supports clearer communication of services, and reflects the client’s mission of guiding individuals and families toward healing and growth.
Live site: https://www.seedsofhopetx.com
Marpe Journey
Resources Page + Subscriber Setup
Client: Marpe Journey (wellness + coaching brand)
Scope: Resources page design, email subscriber setup, testimonial integration
Role: Designer & Website Strategist
Overview:
Marpe Journey offers tools and support for emotional and spiritual wellness. The client was expanding her offerings and needed a dedicated Resources Hub on her existing site, plus better ways to connect with her audience and collect subscribers.
Challenge:
Her existing website lacked a centralized place for downloadable resources, and she wasn’t yet capturing email subscribers or showcasing social proof. This made it harder for her to grow her community and nurture leads over time.
Solution:
I designed and implemented a custom Resources Hub to organize articles, downloads, and tools in a clean, accessible layout. I also:
Added email subscriber capture functionality to grow her list
Integrated testimonials strategically to build trust
Ensured everything aligned visually with her brand style
Results:
The Resources Hub now serves as a conversion-focused destination that supports audience engagement, strengthens credibility with social proof, and helps convert visitors into subscribers.
Live site: https://www.marpejourney.com/resources-hub
Retractable | Banner Design
Misc. Items :
Author Branding | Brochure Branding | Event Branding
“What can I say, nothing less than FANTABULOUS! Outstanding customer service and extraordinary results! I am beyond pleased with my website! I was looking for that personal touch and I found it!! I now have everything that I need to make my business prosperous and that’s T. Winfrey Design!! Tiffany you’re the greatest!”
Hear What My Clients Are Saying
Real stories from women who've transformed their brands and businesses with my help. These entrepreneurs started where you are, balancing a full-time career while nurturing a side business. Through our collaboration, they've achieved clarity, confidence, alongside a sleek brand design.
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